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  • Writer's pictureSaul DeMoss

Navigating the Maze: How to Avoid Common Pitfalls in Sign Permitting

Updated: May 14

Sign permitting can be a labyrinthine process for businesses eager to establish their presence. From retail stores to corporate offices, signage not only guides customers but also enhances brand visibility. However, navigating the intricate requirements of sign permitting can be fraught with challenges that, if not managed correctly, may lead to costly delays or legal complications. Here’s a guide to help you sidestep common pitfalls in the sign permitting process and ensure that your business signs go up without a hitch.




Failing to Check Local Sign Codes

Each city or locality has its own set of rules governing signage. These can include restrictions on size, placement, lighting, and even color. Before designing your sign, make sure to consult your local sign code. This can typically be found on your city or county’s website or by contacting the local planning department. Ignorance of these regulations is a common and easily avoidable pitfall.


Skipping the Pre-Approval Process

Many localities require pre-approval or initial feedback sessions before formal submission of a sign permit application. Skipping this step can result in rejection of your application if it doesn't meet specific criteria. Engaging with permitting authorities early on can provide valuable insights into potential issues with your sign design or placement, saving time and money in revisions.


Using Incorrect or Incomplete Application Forms

Using outdated or incorrect application forms can delay the approval process. Always use the latest forms provided by the local authorities, which are usually updated to reflect any changes in signage regulations. Ensure that all sections are filled out comprehensively to avoid back-and-forth communications that can further delay the process.


Underestimating the Importance of Professional Help

Navigating the sign permitting process can be complex, involving intricate design considerations and legal implications. Employing professionals like sign contractors or consultants who specialize in local sign codes can help streamline the process. These experts are familiar with common hurdles and know how to handle them effectively, which can be particularly helpful for unique or large-scale sign projects.


Ignoring the Impact of Community Standards

Some communities have aesthetic or historical standards that can affect sign design and placement. Failing to consider these can not only lead to permit denial but can also alienate your business from the community. Engage with local community boards or neighborhood associations to understand any additional considerations that might influence your sign permitting process.


Overlooking the Maintenance Clause

Many permits include stipulations about the maintenance and appearance of your sign over time. Neglecting these can lead to fines or required removal of the sign. Ensure that you understand these requirements and have plans in place for regular upkeep.


Not Planning for Delays

Sign permitting can take longer than anticipated, especially in areas with stringent regulations or during busy periods. Account for potential delays in your business planning to avoid any impact on your operations or marketing campaigns.



If you're looking to get a sign permitted without the hassle, consider enlisting the help of professionals who can navigate these waters smoothly. By understanding local regulations, preparing comprehensive and correct applications, and respecting community standards, you can ensure that your sign gets up without a hitch. Don't let common pitfalls slow down your business's signage needs—get expert help today and make your brand stand out tomorrow!


By being proactive and thorough in your preparation for sign permitting, you can prevent the common pitfalls that many businesses face, ensuring that your signs are approved quickly and efficiently. Remember, a well-planned sign not only reflects your brand but can also enhance the overall appeal of your business to the community. #SignPermitting #BusinessTips #EntrepreneurLife #BrandVisibility #LocalBusiness #SignageSuccess

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